We're more than excited to announce the launch of our newest show Mas Que Un Juego. The series celebrates the Latino experience through unfiltered conversations with some of the biggest names in baseball including current and former Latino MLB players. This announcement is the first of several new content initiatives and distribution partnerships planned for 2021.
"As Latinos, it is important that we continue to shape our own narrative. Opportunities like Mas Que Un Juego help us do that"- Luis Tiant, former Red Sox pitcher
Mas Que Un Juego is an opportunity for fans to hear the most revered figures in sports openly talk about their experiences and stories. The half-hour long episode features authentic and passionate discussions about the game of baseball and the issues that are important to Latinos and their communities. Listeners are granted unprecedented access as these players share intimate stories about their lives outside of baseball and what it means to be Latino in professional sports in the United States.
"La Vida Baseball is launching Mas Que Un Juego to reflect a time when we're celebrating all things Latinx and taking a hard look at the lack of inclusion in the United States," says Jesse Menendez, La Vida Baseball Managing Director. "It's important to continuously engage the growing Latino audience in authentic ways by sharing our stories and journey - from how we arrived in the U.S., to how our upbringing in our país has shaped who we are, uplifting stories about our beloved communities and hearing how the struggles of being Latinx and immigrants applies to all of us, including pro athletes."
La Vida Baseball host and producer Jennifer Mercedes is at the helm of this roundtable discussion. Mas Que Un Juego will air on La Vida Baseball's (@lavidabaseball) social media platforms and LaVidaBaseball.com. The series will run throughout 2021.